ContestedStop Sending Outreach
That Gets Ignored
Contested scores fit across audience overlap, content style, and brand safety to build shortlists that perform. Stop guessing. Start matching.
The numbers that matter
Real data from live campaigns showing how matchmaking drives results.
Audience overlap, content style, safety, and performance data fused into every recommendation.
Compared to manual outreach and spreadsheet workflows—reclaim hours for strategy.
When match score clears 88, based on 847 live campaigns analyzed.
See how match scores change with your goals
Every preview below taps real scoring logic—swap the lens and watch how the shortlist, creative style, and projected results reconfigure.
Sprinters, cheer captains, and NIL hoopers with audiences that engage with late-night study sessions and pre-game rituals.
What we analyze before recommending
Matchmaking isn't luck. It's data, creative judgment, and safety checks working together. Here's what we evaluate before recommending an athlete.
Audience fit
Real overlap with your buyers—demographics, location, purchasing behavior—not vanity metrics.
Past performance
Historic campaign results inform every shortlist. What worked before predicts what works next.
Safety & eligibility
Eligibility, FTC disclosures, and brand safety checks happen automatically—before you see names.
Creative style
Content tone, pacing, and format performance matched to your brief's creative direction.
The match report you receive
Every recommendation ships with a transparent breakdown so you can share the why behind the match with procurement, legal, and leadership.
Audience
- Demographics and location overlap
- Retail and campus proximity
- Sentiment and loyalty signals
Brand fit
- Values and mission alignment
- Eligibility and compliance checks
- Partnership conflicts and history
Content
- Tone, pacing, and format performance
- Platform-specific results (Reels, TikTok, YT)
- Engagement depth and reply patterns
Momentum
- 30/60-day engagement velocity
- Conversion spillover from past work
- CPV, CPM, CPA modeling
Built for executive buy-in
The system isn't a black box. It monitors fairness, explains tradeoffs, and maps budgets to outcomes so your leadership team has conviction before signatures land.
Fairness & safeguards
Weighting guards against loud vanity metrics. Diversity and eligibility checks run before you ever see a shortlist.
Plan the narrative
Who sparks interest, who educates, and who closes—mapped to your timeline with shareable playbooks.
Budget scenarios
See expected impact at different spend levels so you invest where lift is provable.
Match on signals.
Learn from results.
Signal-based matching finds the right partners. Learning loops make every campaign sharper. Together they keep your shortlist accurate, explainable, and ready to launch.
Signal-based matching
The engine embeds and compares hundreds of brand and athlete signals—from audience demographics to engagement velocity—using similarity models that rank partnerships by the highest projected return.
Adaptive learning loops
Campaign outcomes feed into a closed-loop retraining system. Sequence models learn what worked, what didn't, and continuously refine match scoring for sharper accuracy at scale.
From brief to campaign launch
The match graph doesn't just spit out names—it scripts a cinematic rollout. Each phase blends human creativity with machine precision so your launch lands like a cultural moment.
Absorb
We ingest your brief, creative anchors, and the KPIs that matter inside a guided workspace. No spreadsheet clean-up required.
Predict
Signal models run across our athlete graph to simulate performance, creative resonance, and risk—before you spend a dollar.
Compose
Narrative sequencing orchestrates who ignites buzz, who educates, and who closes conversions. Exportable playbooks keep the team aligned.
Iterate
Live results feed back into the model. Every campaign sharpens the next shortlist, with audit trails that legal and finance sign off on.
A workflow brands can trust
From uploading a brief to launching your campaign, matchmaking stays transparent and measurable. Every phase has context, predicted outcomes, and a tight feedback loop.
Sync your brief + goals
Import a new campaign or connect an existing roadmap. Targets, budgets, and creative needs ingest instantly.
Model the universe
Match graph scans thousands of athletes, filters eligibility, and scores the highest-fit cohorts in minutes.
Preview outcomes
Review predicted reach, conversions, and playbooks. Every recommendation ships with explainability.
Launch + learn
Approve, brief, and monitor campaigns in one flow. Outcomes loop back to sharpen the next shortlist.
Plays nicely with your stack
Data in, data out. Secure integrations keep match scoring live with your latest sales, attribution, and campaign outcomes.
Metrics that matter
Safety filters prevent misaligned profiles from ever appearing in your queue.
From brief creation to approved roster with contextual memos & creative notes.
Every recommendation includes reasoning, scoring, and model lineage.
"Contested helped us turn small athlete partnerships into an outperforming growth channel. The ROI on our first campaign outperformed every paid channel we’ve tested this year. I have struggled to find influencers before, but you guys made it so easy"